(2024) Describe a Good Advertisement That You Think Is Useful

Describe a Good Advertisement That You Think Is Useful

Cue Card

You should say:

  • Where you can see it
  • What it shows
  • Why you think it is useful
  • And explain how you feel about it

Sample Answer

I would like to talk about a Spanish billboard ad which I saw online. It is a super creative public service advertisement with the theme of domestic violence and child abuse. The real ad is on the streets in Spain and has already been seen by millions of people.

This advertisement is original and fantastic. The designer takes advantage of the differences in heights to show two different views.

When the ad is looked from an upper view, like from any adults’ perspectives, people can only see a very neat-looking boy and think it is simply a normal billboard manner.

But the lower view is totally different. For kids who are under certain height, such as 1.3 meters, what they are able to see is the same boy, however, with a lot of bruises and even blood on the lower lip.

On top of the image, there is a line saying that if you are undergoing any violent situation, please call the number and we will reach out for you immediately.

I was so touched when I first saw the ad. The special effects absolutely blew me away.

But it is the care and love shown to the kids that makes the ad so special.

The ad is useful not only because it teaches us adults a good lesson and pay attention to the issues but also conveys a very explicit piece of information to the kids and helps them to seek for help.

Sometimes the violence committers are just nearby and for situations like these, the kids can find a way to escape.

Part 3

1. What do you think of online advertising?

Online advertising? It’s like a double-edged sword.

On the one hand, it’s super convenient for businesses to target their audience precisely, thanks to all the data analytics.

I’ve personally discovered some nifty products through ads that seemed to read my mind.

But on the flip side, it can get a tad intrusive.

Getting bombarded with ads after a casual search or seeing eerily tailored ads can feel a bit like Big Brother is watching.

So while it’s a game-changer for businesses, there’s a fine line between useful and overbearing.

2. Are there any great online advertisements?

It’s hard to qualify “great.” But what works for me are online ads shared by a friend.

For example, when a friend of mine shares a link on social media together with his opinion attached, I then might read about it since someone I trust has tried it.

These ads are usually about new restaurants or food products someone is selling.

Those, for me, are great online ads since I was enticed to read about the products.

But again, it was only because a friend endorsed it.

3. Why do buying new things make people happy?

Retail therapy, anyone? Buying new things can be a real mood booster.

For one, there’s the thrill of the chase: researching, comparing, and finally zeroing in on that perfect purchase.

And when you get your hands on it? Oh, the rush! Maybe it’s a shiny gadget, a trendy outfit, or even a quirky piece of decor. These items can be symbols of personal growth, change, or just treating oneself.

However, this “high” can be fleeting, which is why some folks might find themselves in a shopping loop, seeking that buzz over and over.

4. Do people watch useless advertising in this day and age?

To be honest, it sometimes feels like we’re wading through a sea of ads. They’re everywhere: from billboards to our smartphone screens, from podcasts to the corners of our notebooks.

And while advertising drives consumerism and fuels our economy, there’s a saturation point. The constant push to buy, upgrade, or try the next big thing can be overwhelming.

And let’s not even get started on “influencers” subtly peddling products! In moderation, advertising is informative and even entertaining.

But when it’s incessant? It can be a tad much.

Describe a Good Advertisement That You Think Is Useful – Sample Video

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Image : Photo by Nafinia Putra on Unsplash

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